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04. a. SDR Onboarding

Course 07: Mastering the Sales Processes


Description

Welcome to Course 07, where we unlock the magic of Salesforce and show you how to bring those sales processes to life!


As an SDR, Salesforce is your home base—the place where all the magic happens. From tracking leads to passing them to an AE, this tool is key to making everything run like clockwork. This course is designed to help you master the essentials, so you’ll feel right at home navigating the platform like a pro.


What You’ll Learn:

Here’s a sneak peek at what’s coming up:

  • Basic Terminology & Navigation: No need to fear the lingo—we’ll break it down for you!
  • Lead Statuses: Understand what they mean and how to manage them.
  • Qualification Reasons: Learn how to document why a lead is qualified or not (hint: it’s all about clarity).
  • Duplicate Checks: Because two isn’t always better than one.
  • Chatter: Your internal communication hub—think of it as Salesforce’s built-in messenger.
  • How to Seal the Deal: AKA the art of SALing (and yes, we’ll explain what that means).

Why This Matters:

Salesforce isn’t just a tool; it’s your ultimate sidekick. Knowing how to navigate it effectively means you’ll save time, avoid mistakes, and keep everything running smoothly for yourself and the rest of the team. Plus, mastering Salesforce is like unlocking a new superpower—it makes you faster, smarter, and unstoppable.


Let’s dive in and get you Salesforce-savvy! By the end of this course, you’ll know your way around like a seasoned pro, and those sales processes? They’ll feel like second nature. Let’s get started!

Content
  • Salesforce 101: Terms, Metrics, and Mastery
  • Checkpoint
  • Salesforce Lead Sources
  • Checkpoint
  • Salesforce Lead Statuses: What They Mean and How to Use Them
  • Checkpoint
  • Process Automations: What SDRs Need to Know
  • Daily Best Practice: Duplicate Checks - Keep It Clean!
  • Checkpoint
  • Salesforce: Understanding Leads Before the Discovery Call
  • Checkpoint
  • Salesforce Chatter: Your Built-In Message Board for Lead Insights
  • The Admin Portal: Your Behind-the-Scenes Tool
  • Tasks in Salesforce: Your To-Do List for Sales Success
  • What to Do When a Lead is Not Qualified
  • What to Do When a Lead is Qualified: Booking a Demo and Updating Salesforce
  • Checkpoint
  • What to Do When a Lead is Unqualified with Self-Serve reason 
  • Checkpoint
  • Tracking Your Progress: Where Do You Stand?
  • Additional Resources: Your SDR Toolkit
Completion rules
  • All units must be completed